PUBLICATIONS
Books & Long-Form.
INTERNATIONAL BESTSELLER
The Second Mind
Can Learning Machines Help Us Stay Human?
A deeply human exploration of how artificial intelligence is reshaping the way we think, create, and lead. Not a book about machines replacing people — a reflection on what it means to stay human in a world that is learning to think with us.
Blending real stories, personal experience, and thoughtful insight, Jaffal traces the evolution of intelligence from fire and language to algorithms and neural networks. Each chapter explores a different dimension of shared intelligence — decision-making, creativity, leadership, and ethics.
Decision-Making
Creativity
Leadership
Ethics
AI Strategy
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Reading age
12 – 18 years
Print length
52 pages
Language
English
Dimensions
5 × 0.12 × 8 in
Publication year
2025